The PlayStation 3 game Gran Turismo 5 Prologue is all about collecting exotic in-game cars. At the Paris Motor Show however, the digital world became reality.
The GT by CITROËN is the product of a partnership built up during the creation of Gran Turismo 5 Prologue. Takumi Yamamoto, from Citroen and Kazunori Yamauchi from Polyphony Digital Inc, the games developer were inspired by each others industries to design a concept car for the game that then flowed further into the real-world. The game version of the car mirrors the real-world performance of the concept.
Speaking at the Paris Motor Show, Kazanori Yamauchi said:“GT by CITROËN shows how the worlds of virtual and real-life motoring can join together to create a truly innovative partnership. We were delighted that Citroen approached us and gave us the opportunity to combine our creative strengths to build this very special concept car. To see the car take shape in game and then for real has been a truly unique experience as our work normally stays in the digital world. I just hope I can get behind the wheel of GT by Citroen and drive it on a real race track!”0