http://www.the-schmidt.com/blog

Even though it is already over a year old commercial we love it every time we see it. To celebrate 60 years of collaboration between Shell and Ferrari, the marketing geniuses at Shell decided to pay homage to Ferrari F1 cars by creating a commercial that has to be the best car-guy commercial of all time. Ferrari’s name is still synonymous with automotive performance, technological innovation, elegant form, and excellence in seemingly everything. This 60th anniversary commercial plays with some of the strongest core values of Ferrari, passion, technological innovation, emotions and action. This commercial cost some million USD [around 4] and features very rare historic Ferrari F1 cars racing the deserted streets of the major cities around the world. Turn up the volume and enjoy!